Sarah Sharfstein joined Aspen Dental Management, Inc. in October of 2018 in the newly-created role of Vice President of Category Development and Strategy, with a focus on developing a non-existent Orthodontic business from the ground up. In an already consumer-centric company, she has focused on leveraging technology to optimize the consumer experience and help dentists and team educate their patients about the benefits of clear aligner therapy, with the ultimate goal of helping more patients say YES to orthodontic treatment. Sarah believes in making orthodontics affordable for all consumers, not just the 1% of patients who get treatment today. As the largest and fastest growing network of branded dental practices in the country, Aspen Dental’s unique systems and processes make it easy for General Dentists to deliver high quality orthodontics at an affordable price. At the forefront of change in the Orthodontic market, she has been hyper-focused on ensuring that the strategy for Aspen in this category is forward-thinking and at the forefront of a rapidly changing category.
Prior to joining Aspen Dental Management, Inc. Sarah worked at Align Technology, the makers of Invisalign. While at Align, Sarah held a variety of positions including running a regional sales team, developing Align’s business optimization program, and leading all orthodontic study groups. She developed Align’s Key Opinion Leader program and led the Professional Marketing and Education group for the orthodontic channel.
A graduate of the University of California, Davis, Sarah received her MBA from Santa Clara University Leavey School of Business (MBA) and her undergraduate degree from the University of California, Davis. In her spare time, Sarah volunteers with the American Cancer Society Board of Chicago and is a member of the University of California, San Francisco Dean’s Advisory Council.